Tag Archives: advertising

Internship paper: Part 1

Over the next few days, I will be posting sections from my internship paper, Facebook: A Place for Friends and Businesses. This paper was written by me over the course of this past semester for my class, MKT 495, an independent research/internship class at Rider that I was able to take after completing my internship during the summer. Requirements to get credit were fairly simple: find an internship, complete 100 hours of work at the internship, have the employer submit a performance evaluation, ... Continue Reading

Tips for businesses attending trade shows

If you own a business of any size and frequently attend trade shows, take a minute to think about what your booth looks like and what kind of image it is portraying to potential clients... Is everything neatly organized so people can easily find and take the information they need? Do you have extra marketing materials handy (such as business cards, information packets, and brochures) so representatives can easily restock when supplies get low? Is your company name and contact information ... Continue Reading