Tag Archives: paper

Facebook: A Place for… Part 4

The final installment of my internship paper, Facebook: A Place for Friends and Businesses, offers conclusions based on research and some suggestions for businesses who are going to use Facebook and other social media as supplements to traditional marketing and advertising strategies. Works cited & consulted follows the last section of the paper. Don't want to read it in parts? The whole paper can now be viewed and read on this page: Facebook: A Place for Friends and Businesses. --- Conclusions ... Continue Reading

Facebook: A Place for… Part 3

The third installment of my internship paper, Facebook: A Place for Friends and Businesses, takes a look at two businesses that successfully use Facebook as marketing and advertising tools. Don't want to read it in parts? The whole paper can now be viewed and read on this page: Facebook: A Place for Friends and Businesses. --- Examples of businesses successfully using Facebook In a short time, having a Facebook "Fan" page for a business has become as common as having an email mailing ... Continue Reading

Facebook: A Place for… Part 2

The next section that will be posted from Facebook: A Place for Friends and Businesses, my internship paper from this past semester, is Marketing & Advertising with Facebook. A few questions follow. Enjoy. Don't want to read it in parts? The whole paper can now be viewed and read on this page: Facebook: A Place for Friends and Businesses. --- Marketing & Advertising with Facebook With millions of users to interact with, Facebook is an ideal resource for marketers to use to find out more ... Continue Reading

Internship paper: Part 1

Over the next few days, I will be posting sections from my internship paper, Facebook: A Place for Friends and Businesses. This paper was written by me over the course of this past semester for my class, MKT 495, an independent research/internship class at Rider that I was able to take after completing my internship during the summer. Requirements to get credit were fairly simple: find an internship, complete 100 hours of work at the internship, have the employer submit a performance evaluation, ... Continue Reading